Date & Time
Wednesday, November 19, 2025, 9:30 AM - 10:10 AM
Name
Digital Transformation: Moving from Cash to Cashless Banking in CEE and Less Tech. More Focus: How Bank of Georgia Is Redefining Effortless Banking
Description

 

Digital Transformation: Moving from Cash to Cashless Banking in CEE 
Cash remains prevalent in many EU markets, particularly in the CEE region, where banks face challenges like high operational costs and low-value tasks. This presentation invites attendees on a journey to explore how one bank successfully transitioned to a 100% cashier-less operation model in just two years across nearly 300 branches, showcasing innovative strategies and impactful results.

Vladan Mladenovic, Group Product Owner at Raiffeisen Bank International AG - Raiffeisen Bank International, Austria

 

Less Tech. More Focus: How Bank of Georgia Is Redefining Effortless Banking
This keynote explores how Bank of Georgia is rethinking digital banking by prioritizing clarity, customer confidence, and disciplined product focus over feature overload. It examines the “paradox of being #1,” why convenience alone doesn’t build trust, and how banks can simplify complexity without compromising innovation. The session highlights the mindset, principles, and decision frameworks that are reshaping the customer experience — and what truly matters when building a modern, human-centered digital bank.